How to Develop a Content Strategy for Your Blog

Content strategy acts as a roadmap for writers to create a blog’s success. A great content strategy attracts the target and dedicated audience. Developing a content strategy is a crucial pillar approach to better content marketing. Following are the 6 steps of content strategy framework that one can use to develop a content strategy:

1. Identify content core

2. Map out Blog categories

3. Develop keyword research

4. Create content

5. Put backlinks

6. Content audit

Content strategy not only improves visibility and growth but also helps in measuring performance tracking results. These are a few steps that can get you started in improving the visibility of your blogs. Traffic, engagement, and conversions helps a blogger to understand what’s working and where to improve.